Who:
Ruth Crilly
Why:
As a fashion model for over a decade, Crilly really knows what’s going to look great on camera. She launched "A Model Recommends" in 2010 to share an insight into the life of a model and give everyone access to the same tips and pro techniques that she enjoys on set. You’ll particularly love her video tutorials and, if you’re very lucky, you might catch a glimpse of her dog Dexter being naughty in the background.
Who:
Caroline Hirons
Why:
Seriously, what this woman doesn’t know about skin probably isn’t worth knowing. She is a qualified facialist and brand consultant. She began uploading regularly to YouTube a year ago and has already amassed over 82,000 subscribers. Expect brutally, and refreshingly, honest opinions.
Who:
Nic Haste and Sam Chapman, aka Pixiwoo
Why:
With their YouTube channel nearing its 10-year anniversary, the Pixiwoo sisters are currently some of the biggest names in the beauty industry. Their video tutorials have racked up millions and millions of views on YouTube (no surprise considering how knowledgeable and fun they are to watch).
Who:
Rebecca Fearn
Why:
A beauty writer, make-up addict and fragrance enthusiast by trade, London-based Becky has a few years’ experience as a beauty insider, under her belt. On #BDoesBeauty, she shares her industry knowledge, tips and reviews, as well as the can’t-live-without products that you’ll love too. As well as all things make-up, hair and skincare, she also writes about social issues and current affairs from time to time. A great read!
Who:
Abisoye Odugbesan
Why:
Maybe you wouldn’t ordinarily think of turning to a fashion stylist for beauty advice but Abisoye proves exactly why you should. Having worked in the fashion industry for nearly a decade, Abi felt frustrated at the lack of inclusive beauty content addressing all skin tones and hair types. So she developed BASE, to do just that. In just under a year, BASE has already become a go-to destination for women who want a good dose of beauty with a helping of style. There’s plenty of product reviews, interviews and, of course, drool-worthy shoots, to get your hands on.